Jun 6, 2024

Roetzel HealthLaw Hotspot: Naming Your Healthcare Practice: Trademark and Branding Concerns


Roetzel HealthLaw HotSpot® is a podcast and YouTube channel for physicians and health professionals that covers the legal issues and trends that affect the health care industry.

Join HealthLaw HotSpot’s host Ericka Adler as she sits down with special guest David Adler from the Adler Law Group to discuss choosing a memorable and protectable name for your health care practice. In this episode, they dive into the considerations when selecting a practice name, including the importance of finding a distinctive and memorable name, as well as how to protect your branding through trademark clearance searches and legal assistance. The episode also sheds light on common issues faced by small businesses in receiving cease-and-desist letters and offers valuable insights on navigating trademark-related challenges.

To listen, download the episode on Apple Podcasts or click here. To watch the episode on YouTube, click the link below:

Watch Naming Your Healthcare Practice: Trademark and Branding Concerns