Roetzel is pleased to announce that the firm was listed on the BTI Consulting Group Brand Elite 2017. This list ranks the law firms with the best brand standing among general counsels and top legal decision makers. BTI’s analysis measures top-of-mind recognition of law firms based on unprompted, direct feedback from more than 630 in-depth interviews with corporate counsel at the world’s largest organizations. During the course of one-on-one interviews conducted throughout the year, BTI surveyed clients as to which law firms they associate with distinct characteristics driving the selection, consideration, and hire of new law firms. Most notably, the counsel ranked Roetzel in the top 20% of all law firms being considered first for hiring in new assignments.
To view the full BTI Brand Elite 2017 list, click here.
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